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Sales Strategy – Growing Sales with Conferences and Events – Capturing every drop of value

Sales Strategy – Growing Sales with Conferences and Events – Capturing every drop of value

Does your business attend Conferences and Events?  How do you capture every drop of value from attending conferences and events, so that you grow your sales and your business?  Even if you are happy with the results so far, are you getting the maximum ROI from your...

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Sales Strategy – Sales Pipeline – Analyse your sales data to identify any revenue leaks

Sales Strategy – Sales Pipeline – Analyse your sales data to identify any revenue leaks

Do you know how much sales and marketing is really costing your business?  More importantly – how are your sales measuring up?  Even if you’re happy with your sales – are you as happy as you could be? This week's Magnify blog explores some of the data analysis that...

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Sales Strategy – Sales Pipeline – How your CRM system delivers customer data insights

Sales Strategy – Sales Pipeline – How your CRM system delivers customer data insights

Did you check your sales pipeline after our blog last week?  Do you have a sales pipeline to check?  Whether or not you’ve got a structure in place to attract, qualify, nurture and convert leads into customers – you will still have something incredible that can give...

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Sales Strategy – Sales Pipeline – Are you one click away from oblivion?

Sales Strategy – Sales Pipeline – Are you one click away from oblivion?

‘How’s business?  How are your sales?’ – these are two questions give a quick pulse on your sales health.  The bigger question really is ‘How’s your sales pipeline?’ First though – what exactly is a sales pipeline?  In your business, your sales pipeline is essentially...

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Sales Tactics – Business Development against the odds – 10 vital items for your Market Intelligence Strategy

Sales Tactics – Business Development against the odds – 10 vital items for your Market Intelligence Strategy

Anyone who hires a new business development manager is serious about sales results.  No company hires a sales professional just to tick boxes or fill desk space.  You don’t need another friend around the water-cooler (although it’s always good if you like the folks...

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Sales Strategy and ICP – Why you shouldn’t chase ‘Unruly Tourists’

Sales Strategy and ICP – Why you shouldn’t chase ‘Unruly Tourists’

Are you wondering why an article about Sales Strategy and your Ideal Customer Profile would talk about 'Unruly Tourists'?  There’s an important link that is central to the success of your Sales and Marketing Strategy this year – and that is – to make the best kind of...

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